Meta Ads Campaign Management

You bring the content.
We run the campaigns and improve
performance every week.

We manage your Meta (Facebook/Instagram) ads with a structured testing + optimisation process — so your ad spend is controlled, measurable, and improving over time.

Weekly optimisation

Monthly report + next-month plan

3-month minimum

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Best for UAE SMEs that already have content (video/images).

How It Works

Simple, structured, repeatable.

🎬

Your Creatives

Videos, images, or static ads you already have

📡

Meta Campaigns

We build, structure, and launch campaigns on Facebook & Instagram

💬

Leads & WhatsApp

Traffic converts to WhatsApp conversations, bookings, or inquiries

📊

Optimise & Report

Weekly optimisation + monthly report with next-cycle plan

Is This For You?

Good fit. Not a fit.

We only work with clients where we believe we can deliver real results.

✅ Good Fit

✓ You already have content (in-house or from a supplier)
✓ You want more leads, WhatsApp inquiries, or bookings
✓ You want weekly optimisation and clear monthly reporting
✓ You can commit for a minimum of 3 months

❌ Not a Fit

✗ You need full creative production from scratch (add-on required)
✗ You're looking for guaranteed sales or unrealistic promises
✗ You cannot provide account access or timely approvals
✗ You're not able to handle or follow up on incoming leads

What You Get

Every month. Every plan.

✓ Campaign setup & structure — objective selection, naming conventions, ad set architecture
✓ Launch + QA — links, placements, targeting verification, go-live checks
✓ Weekly optimisation — budget shifts, audience tweaks, creative rotation
✓ Monthly report — spend, results, CPL/CPA, winners/losers, next-month plan

Pricing

Transparent. No surprises.

All plans require a 3-month minimum. Ad spend is paid directly to Meta — not included.

Starter

AED 3,000 / month

3-month minimum

✓ Up to 6 active ads/month
✓ Weekly optimisation
✓ Monthly performance report
✓ Campaign setup & QA

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What's not included.

Clear scope means no surprises for either side.

Not included in any plan

Ad spend (you pay Meta directly — our fee is management only)
Creative production — video, design, or ad copy — unless purchased as an add-on
Landing page or website changes
Advanced tracking setup (Pixel / CAPI / GTM / GA4) unless purchased as an add-on
Sales closing or lead follow-up handling

Add-Ons

Optional upgrades.

Monthly Retainer

Add-on A — Creative Testing Support

✓ Hook ideas + ad copy variations each month
✓ Weekly guidance: what to brief your content team next
✓ Simple testing matrix to track what's working

One-Time

Add-on B — Tracking Setup

✓ GTM + GA4 event configuration (if needed)
✓ Meta Pixel + conversion event verification
✓ UTM structure for all campaigns

Our Process

5 steps. Every engagement.

Access + Goals

We collect your Meta Business Manager access, WhatsApp link, KPIs, and agree on campaign objectives before touching anything.

Setup + Structure

Campaign architecture, naming conventions, audience targeting strategy, and creative organisation — all mapped before launch.

Launch + QA

Every link, placement, targeting setting, and tracking pixel is checked before go-live. No rushed launches.

Weekly Optimisation

Budget shifts, underperforming audience pauses, creative rotation, and placement adjustments — every week without you having to ask.

Monthly Report + Next Plan

Full spend breakdown, CPL/CPA, winners and losers, and a clear plan for the next 30 days — sent before the month ends.

What We Measure

Numbers that matter.

Primary Metrics

Total ad spend (vs. budget)
Leads / WhatsApp conversations / bookings
Cost per Lead (CPL)
Cost per Acquisition (CPA)

Supporting Indicators

Click-through rate (CTR)
Cost per click (CPC)
Reach and frequency
Creative performance (per ad ID)

An honest note: We don't guarantee sales. Results depend on your offer, pricing, market demand, and how fast your team follows up on leads. What we guarantee is structured execution, weekly optimisation, and clear monthly reporting.

FAQ

Common questions.

No. We guarantee structured campaign execution, weekly optimisation, and monthly reporting. Sales results depend on your offer, pricing, market demand, and how quickly your team follows up on leads — factors outside our control.

3 months minimum on all plans. Meta campaigns need time to learn, test, and optimise. One-month engagements don't generate reliable data and we don't offer them.

Not by default. You provide video and image content — either produced in-house or by a supplier. If you need help with creative strategy and testing briefs, Add-on A (Creative Testing Support) covers that.

You pay Meta directly through your own ad account. Our monthly fee is for campaign management only — it does not include ad spend.

Meta Business Manager access, your Ad Account, your WhatsApp link for CTAs, and brand assets (logo, images, videos). We never ask for personal credentials — only Business Manager partner access.

We help navigate Meta policy issues and submit appeals where applicable. However, account restrictions due to policy violations, payment issues, or Meta platform decisions are outside our control and do not pause our monthly fee.

An Active Ad is a single ad that runs at any point during the billing month — defined by one unique ad ID (one creative variation). Ads that are paused for the entire month do not count toward your plan limit.

You bring the content.We run the campaigns and improveperformance every week.